A lot of real estate agents rely on drip campaigns and lead nurturing to close deals.
But without a CRM, you can’t do these things efficiently and conveniently.
IXACT Contact is one of the CRM software that promises a more hassle-free lead generation experience coupled with marketing tools that help seal the deal.
A lot of people claim that it’s a simpler version of Top Producer, so naturally, we wanted to look into it.
If you’re interested, we compiled everything you need to know in this IXACT Contact review for real estate. We talk about its features, pricing, and more.
So shall we?
About IXACT Contact
IXACT Contact has been in the industry since 2007. It’s a sister company of Morris Real Estate Marketing Group.
IXACT Contact brings in Morris Real Estate’s years of experience to its software.
This is why the company has made an intuitive and smart CRM that lets you send automatic emails depending on the kind of leads you have.
We know this is usual. But IXACT Contact has made these processes (including contact syncing) a lot easier and more seamless.
And on top of that, they have a mobile app that allows you to handle everything on your phone.
As far as integrations are concerned, IXACT Contact is partnered with Google Suite, Facebook Leads, Zapier, Zillow, Mailchimp, and other listing and social media sites.
IXACT Contact Features
Several interesting features of IXACT Contact are applauded by its many users. Let’s take the time to talk about the best ones.
Concierge Set-Up Service
When customers praised the very easy setup within IXACT Contact, we weren’t aware of just how simple it was.
IXACT Contact didn’t disappoint thanks to their free Concierge Set-Up Service.
Yes, this service is FREE, which makes it even better.
What this feature does is that it allows you to have a company representative upload all your contacts and identify them as buyers, sellers, etc.
They will connect all the accounts that have access to leads and contacts.
Apart from the setup, you can ask questions about how to navigate around the app and desktop version.
Easy-to-Use Mobile App
Speaking of apps, IXACT Contact has an impressive user-friendly mobile app.
This is available for iOS and Android. Plus, it frequently updates to a better version with fewer bugs and a neater interface.
You can do all the CRM tasks right from your phone – including sending email marketing messages and syncing your contacts.
In terms of usability, this feature is a great help to a lot of real estate agents who are always on the go.
Email Marketing Tools and Templates
IXACT Contact puts a lot of focus on their email marketing.
Partnered with Mailchimp, they send out emails depending on the frequency and content that you create.
Don’t worry, there are a lot of templates you can choose from, saving you a lot of time.
IXACT Contact also gives out a monthly newsletter for you. While this newsletter is a generic summary of new listings and updates, it’s still a good automatic feature that helps you be remembered by leads or clients.
IXACT Contact Pricing
IXACT Contact only has one primary plan which costs as low as $33 a month if you’re paying annually. You can also pay monthly, but this is slightly more expensive.
This plan already includes all the CRM features and email marketing tools that you’ll need to nurture and connect with your contacts.
However, this plan is more applicable to individual agents.
If you’re working with a team, you can get Teams Version, which costs $23 a month if you pay annually.
This plan lets you have visibility with your team, lets you create goals, and lets you track each person’s performance.
Although not as popular as the primary plan of IXACT Contact, this team plan is worth checking out if you have at least one person who helps you manage your real estate business.
Want to try it out before committing? They offer a free trial, too.
IXACT Contact Pros
- Very responsive and knowledgeable customer service
- Seamless contact syncing
- Affordable prices for its many features
We have to say, we are very impressed with IXACT Contact’s customer support team.
From the free Concierge Setup to the quickly answered questions, our customer experience was pleasant.
IXACT Contact also has an easy contact syncing feature. You can either connect your accounts or upload your contact list – it just takes you a few steps before getting started.
And to top it all off, IXACT Contact is affordable. For its price, you get a full CRM suite with marketing tools and a lot of integrations.
Plus, it offers a free trial for a few weeks.
IXACT Contact Cons
- Few integrations included
- Doesn’t have an SMS feature
- Creating your marketing campaigns is time-consuming
Unlike other CRMs, IXACT Contact has limited integrations. Sure, it has the basic apps integrated via Zapier, but it’s not as many as you would think.
Nonetheless, it does have the usual social media and listing apps that will help you get a lot of bases covered.
As for the SMS feature, unfortunately, IXACT Contact doesn’t have it. You have to rely on its email marketing if you want to connect with your contacts.
And if you plan to do your own email marketing flows and messages, expect to spend a lot of time doing it.
This is the same for all CRMs, though, so it’s not only IXACT Contact that has this disadvantage.
Still, it wouldn’t hurt if they have an easier and more flexible way of creating your workflows and campaigns.
From our observations, IXACT Contact didn’t disappoint in terms of usability, design, features, and price.
They might even be a great choice for real estate agents who want to have their first try at using CRMs.
So if you think that IXACT Contact has the features you need and want, then you can always apply for their plans. You can also just try their free trial if you don’t want to commit just yet.