There are plenty of traditional ways to generate and convert real estate leads, as well as keep track of your customer database.
However, when you start gaining more clients, keeping these tasks manual may do more harm than good.
Upgrading to an automated process can help you offload some of your non-core tasks and let you keep up with your career growth.
This is where Real Geeks comes in.
This software offers a custom real estate website, as well as CRM software. It is there to provide the tools you need to improve lead generation strategies, create and maintain customer relationships, and much more.
Today, we’re going to give you a full Real Geeks review for real estate. We’ll talk about its features, pros and cons, and pricing.
So let’s get started!
Real Geeks Quick Summary
Real Geeks is an IDX provider that offers some of the best solutions to your real estate needs. Its website and CRM integration enable agents to capture leads from the website and instantly place them in the customer relationship management platform.
It is one of the best tools available to real estate professionals and is best known for its affordability and high conversion rates.
What is Real Geeks?
Real Geeks is an all-in-one platform that aims to help real estate professionals generate, track, and nurture leads into sales. It provides agents with the tools and technology that will enable them to automate administrative tasks.
Below are some of Real Geeks’ products and services:
IDX Real Estate Websites
The company offers easy-to-use websites that are designed and optimized to generate high conversion rates. They feature IDX (Internet Data Exchange), which enables the integration of MLS (multiple listing service) listings into a real estate agent’s website.
The websites have customizable landing pages that are search engine-friendly. They capture lead information, forward the data to the CRM, and send automated e-mails to potential clients.
Lead Manager CRM
The Real Geeks CRM System is a platform that is linked to the IDX website. It lets you track leads captured on the website and helps you monitor real-time activity.
The CRM serves as a comprehensive customer database that records your leads’ social profiles, filters them based on behavior, properties viewed, location, etc…. It also manages follow-ups and reminders via SMS autoresponders and calendar appointments.
Facebook Marketing Tool
The Facebook Marketing Tool is Real Geeks’ simple yet innovative solution to creating effective Facebook ads.
It streamlines your ads by integrating IDX websites and Facebook’s ad platform. It allows users to create high-traffic ads within five minutes or less and automatically transfers the tracking and conversion pixel to your website.
Automated Email Drip System
The Automated Email Drip System lets you create custom email campaigns for your targeted audience. This product saves you the bother of manually composing emails and newsletters by providing you with easy mass communication options.
What are the Pros to Real Geeks?
Here are some of the advantages of Real Geeks…
Real Estate Website
The website comes on a blank slate, which lets you add features that will enhance the user experience.
It has a buyer search navigation bar, various call-to-action buttons for converting your leads, and a mapping functionality that enables users to easily transition from a desktop to a mobile experience.
It also has a blogging tool that lets you import Youtube videos and offers solid search engine optimization (SEO).
Many users report that Real Geeks has an excellent SEO structure in place. They claim that the websites rank well and are highly SEO-reactive. You can very well take advantage of this feature to rank high in Google search results and effectively generate tons of leads.
CRM
The best thing about Real Geeks’ CRM platform is that it enables both individuals and businesses to access the same lead generation features.
The CRM’s dashboard and interface are easy to navigate. It isn’t overwhelming even to first-time users.
You get the standard functionalities such as custom email campaigns, lead profiles, and easy communication options. What’s more, you get to enjoy the powerful linkage between the IDX website and the CRM.
Another great thing about Real Geeks is that it has an official mobile app, which lets users check it while on the go.
To add to that, the CRM dashboard shows important information such as total new buyer and seller leads in a day. It also features easy in-app communication tools.
What are the Cons to Real Geeks?
Now, let’s take a look at the cons of Real Geeks:
Real Estate Website
Because the website doesn’t have much to start with, development can be time-consuming This is especially true if you are not familiar with building content.
It takes time to figure out the platform, but it isn’t too complicated.
It has limited customization options, though. So if you want a different design, you may need to hire a professional web developer.
Another con of the Real Geeks website is that it prompts every user to create an account to view property details, potentially resulting in drop-offs. Other companies that offer lead generation websites allow visitors to view one property before requiring them to sign up.
CRM
Real Geeks’ CRM offers some of the best user-friendly tools for contact management. However, it lacks some advanced features that can be useful to real estate professionals.
For instance, other platforms have predictive analytics that help agents know which leads are most likely to convert. This feature enables users to come up with customizable action plans for lead prioritization.
Unfortunately, Real Geeks doesn’t offer those advanced features.
What are the Pricings of Real Geeks?
Real Geeks’ basic package starts at around $250 per month, for a minimum lock-in period of one year. It includes a subscription to the IDX real estate website and CRM, as well as access to a library of strategy guides.
The basic package is limited to two users, and the monthly cost for every additional user is about $25.
Add-ons such as e-mail marketing system, SMS auto-responder, home valuation, Facebook marketing tools, and access to market reports cost $50 each month.
For PPC (pay-per-click) advertising, the rates may range from $300 to $500 per month, excluding the budget for ad spend.
An onboarding fee of about $250 may apply.
Final Thoughts
There are a lot of lead generation websites and CRM software in the market, and Real Geeks is one of the top choices for real estate professionals. It has resources that aid agents who want to level up their game.
It does not only promise results; it delivers. Compared to some of its competitors, it has superior lead generation and conversion capabilities, and its campaigns are highly efficient.
Whether you are an individual agent, a small business owner, or part of a large organization, Real Geeks could be the best solution to your real estate needs.